Gold Coast Business Website Design – Balance
How your site looks when finished is an important element, but must be balanced with getting visitors there in the first place. If you want visitors to enjoy your site and revisit it over and over, you need to build a site that is attractive, easy to use, stuffed full with useful information AND in the top 20 Google results. Without high search engine visibility, it does not matter what your website looks like.
Gold Coast Business Website Design- Loading Time
We keep the size of your website as small as is practical. Excessive loading times are a death knell for any site. The larger the files are that must load, the longer a user’s load time is going to be. Most users will click away if the page doesn’t start to load within the first few seconds of opening your page.
When you are creating graphics or photos for your website, be sure to keep the file size small, but without making the images too small for clarity. Optimizing your images is something we do before loading them to your website, so if in doubt, give us high-quality pictures and we will get the right blend of clarity and file size for your Gold Coast Business Website Design.
Gold Coast Business Website Design- Easy on the Eye
Pay attention to the way the different colours you use on your website interact. You have to make sure that your text will be readable on top of the background colours you use. Dark text on light backgrounds is typically easier on the eyes than the other way around. Ask your friends to give you feedback on the colours you choose.
We always use consistent fonts so that visitors to your site don’t become agitated by too many different fonts. You want people to browse through your site with ease, so that they can just concentrate on the material on the site and what the site has to offer.
Incorporate a site map into your Gold Coast Business Website Design. Sitemaps serve several purposes. First, they make navigation throughout your site much easier for visitors. Second, the major search engines can utilize it to index your entire site. This means your search engine optimization improves, and your website receives more exposure, giving you more profit-earning potential. We include a link to your sitemap from the homepage and make it as simple as possible. The sitemap updates automatically when needed.
Gold Coast Business Website Design: Trust
Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.
We also check your grammar and spelling. Yes, some mistakes may get past some of your audience, but it will not get past everyone. You could lose some of your audience because of this, particularly if you make mistakes frequently. Poor grammar and spelling on your site make it look unprofessional; we take care that that does not happen.
Gold Coast Business Website Design – Research
Research is very important when it comes to Gold Coast Business Website Design. We research your niche, so you can set your sights on your target audience. We agree on the main Keywords for your website (the phrases you think people will type in when searching for your site). We also discuss your demographics, in order to maximize reaching your target audience.
Stay creative as we work together on designing your site. It’s okay to get ideas from other websites, but let’s make your site as original as possible. Come up with features of your own, and enhance ones that you have found elsewhere.
Considering how many visitors are likely to visit your website on a mobile phone is also very important. All of our websites are mobile friendly, but if 80% of viewers come from mobile phones (eg, teenage fashion) then designing specifically for mobile is a great idea. See the simplicity of the sample web design on the right – loads very quickly on a mobile and looks good on any mobile device; also has “tap to call” and a “sketch” video.
The best websites that I have built are where there is a perfect blend of my web design expertise and your specialist product / service expertise; if we are both open to each other’s ideas, the end result is always better than one person could have achieved.